"Giving back is very important to me and my entire family. We are in the position to help those less fortunate and want to do everything we can to make someone else's life a little better."

- Jim Mora

OUR MISSION: The Jim Mora Count On Me Family Foundation provides impactful programs, grant funding, and community outreach, all towards efforts that empower, inspire and nurture the deserving youth of today.  All Foundation activities focus on one or more of these priorities: to build and instill confidence; encourage health, wellness and safety; and foster learning experiences that shape children’s futures.

OUR VISION:  We strive to improve the lives of children in need, primarily in three target areas: children from low socio-economic backgrounds, mentally and/or physically challenged children, and children at risk.  We support endeavors that provide young people the opportunity to realize their potential and achieve their dreams. The partner organizations we assist through our programs, grant funding and community outreach must proactively provide stability in youngster’s lives, support advocacy for children’s needs and offer channels that allow children to have a voice.

Upcoming Events:

We would love to count on your participation and support at these upcoming events!


BackSwing Bash?!  What’s a BackSwing Bash?  Well, it’s your chance to join us for the Tenth Annual Jim Mora Celebrity Golf Classic! We might have all golf teams filled, but we’ve still got a place for you!  Join us at the renowned Riviera Country Club for some post-golf fun at our BackSwing Bash & Happy Hour on Monday, May 16.  Hosted by Jim and Shannon Mora, our silent auction happy hour and live auction dinner is fast-paced and inspiring - and a big part of supporting Count On Me programs, grant-funding and community outreach!  Our auctions boast some great one-of-a-kind experiences, sports memorabilia, trips, wine and more! If you’d like to be part of a great evening, single tickets are still available!  See you at the Riv!


Making a positive impact in children's lives is what drives us here at Count On Me and at our third annual Youth Football Extravaganza it will be all about helping kids learn how to make a safe impact when they play football.  As part of our YES! Programs – Youth, Education, Safety, our Count On Me Youth Football Extravaganza incorporates safety, teamwork and life skills into a fun-filled football clinic for elementary and middle school age children.  If you know of, or are involved in a youth football program that serves socioeconomically disadvantaged youth and you’d like to find out more about this summer clinic, contact us now and stay tuned for more details and registration information.


Football season is a great time of year for Count On Me!  It’s our chance to inspire many hundreds of deserving kids through our Bus 2 The Bowl program.  Bus 2 The Bowl provides 7-13 year-olds a special day at a UCLA Football game at the iconic Rose Bowl.  We work with our fantastic charitable partners, like youth football leagues, local Boys & Girls Clubs, elementary schools and children’s organizations to take busloads of youth on an exciting adventure that includes an exclusive tailgate experience, meal, and a ticket to that day’s game.  We hope the kiddos have as much fun as we do as their hosts! If you’d like to find out more about sending a worthy group of kids to Bus 2 The Bowl or you are interested in the sponsorship and in-kind donor options available, please let us know!

Thank you to our generous 2016 Jim Mora Celebrity Golf Classic Sponsors!

Gold Sponsor - IMG&SEIA

The Jim Mora Count On Me Family Foundation is made up of individuals dedicated to helping others. From our fabulous volunteers to our Board to our small and committed staff, everyone comes together to have fun and help those in need! Come join our team!! 

Jim and Shannon were thrilled to form the Count On Me Family Foundation in October of 2005 as a realization of their mutual passion and dedication to help children. Shannon was involved with Special Olympics at an early age when she and her family cheered on her older sister Whittney at local competitions. 

That early outreach got Shannon hooked and Jim was soon to join in the fun.

Since they have had the opportunity to live many places throughout their life together, Jim and Shannon recognized the need that is within every community, especially in regard to children. They were also amazed and appreciative of the power of people coming together for a common goal of good. Their aspiration to give back with a powerful and meaningful platform culminated in the creation of the Jim Mora Count On Me Family Foundation. 

The Foundation raises funds, provides community programs and promotes awareness in support of children’s charities and organizations whose mission aligns with theirs, giving children the opportunity to realize their potential and achieve their dreams. To Learn more about The Moras, our Board of Directors, and the rest of Our Team, please visit our Who We Are page. 

The Jim Mora Count On Me Family Foundation strives to lend support and to partner with charities and children's organizations through programs, grants, community awareness, and empowering organizations to help children.


The Jim Mora Count On Me Family Foundation's passion is to enhance the lives of children in need whether they are economically disadvantaged, medically fragile or developmentally challenged.

With this in mind, the Foundation has developed individual unique programs that reach children directly and positively impact their lives. Our Holiday Shops and Tailgate Party programs have served thousands of deserving children throughout the last decade and continue to grow. Our newest programs - Bus to the Bowl and Youth Football Extravaganza- will reach and empower even more children within our communities.

CommunitY Partners

The Jim Mora Count On Me Family Foundation believes in partnering with non-profit organizations that improve the lives of children. Through these partnerships we create a synergy which allows us to do more to assist children in need and at risk. From our signature partners like Special Olympics and Boys & Girls Clubs to smaller children's charities, we have found that when we work together we are able to accomplish greater goals that empower even more children.


The Jim Mora Count On Me Family Foundation fosters support for charities and children's organizations through monetary grants and increased community awareness. Through the years, our focus has shifted towards the creation and growth of Foundation driven programs but we're still committed to community outreach through a limited grant cycle.  To learn more about Grants and how to apply, click here.

Attend An Event, Donate, Sponsor, Volunteer

There are so many ways to make a positive impact on a child's life – and we've got a few ways you can do that with us here at Count On Me!  Whether you support us with a donation of money, goods, or services – your generosity directly helps us help kids! Or if you would like to volunteer your time, sponsor an event, have your own fundraising function or provide an awesome auction item, we'd love to hear from you! Check out below the different ways you can help us!









Be a sponsor for one of our exciting fundraising events like the Jim Mora Celebrity Golf Classic or annual Girls Night Out, or sponsor one of our great programs, such as Holiday Shop, Bus 2 The Bowl, or Youth Football Extravaganza. As a Sponsor of an event or program your dollars go directly to helping make that event or program a great success!

We also love Donations! For Count On Me, Donors are the folks who provide tangible goods and services for our events and programs. Whether you're feeding our youth at Bus 2 The Bowl or providing great prizes at one of our fundraising events, your in-kind support allows us to stretch our dollars and get the biggest possible bang for our buck!

No matter how you help – you're making a great impact on us – and the kiddos we serve! These opportunities allow your company to enjoy maximum exposure and maximum fun while providing maximum support for children in our communities!

And we love letting the world know about our Sponsors and Donors! For more information contact us.

We know how valuable your time is and we are thankful for the time our many volunteers spend supporting Count On Me and our many events and programs! If you are interested in making a difference through the gift of your time, please let us know. Nothing is quite as special and fulfilling as volunteering your time towards helping children! For upcoming volunteers opportunities, please contact us.